Logo

The EMCD logo is the core symbol of the brand and one of its most recognizable visual assets. Always use official logo files without modification to maintain consistency, clarity, and strong brand recognition across every platform and format

Main logo

The primary EMCD logo should appear on all official brand materials to ensure a consistent and unified visual identity

Icons

EMCD icons are used across products and interfaces to support navigation, actions, and system feedback through a clear and cohesive visual language

Clear space

Always maintain the minimum clear space around the logo to preserve visibility, readability, and visual balance across all applications. This spacing protects the logo’s impact in both digital and physical environments

White square with rounded corners contains a stylized black letter E, surrounded by spacing guides.

White stylized text 'SMCO' with measurement guidelines on a black background.

Placement rules

Position the EMCD logo in one of the four approved corner placements shown in the examples. Corner alignment helps create a cleaner and more balanced composition across layouts

Two black grid panels side by side with white logos and text corners: EMCO and Mining shop.

Background

Built around black, white, electric yellow, and purple, the EMCD background system is designed to maximize contrast, readability, and visual consistency across all brand materials

Partnership

Co-branded layouts should primarily use a horizontal lockup, with the partner logo positioned to the left of the EMCD logo

A single divider line should separate both logos, using either black or white depending on the background

Whenever possible, use monochrome versions of partner logos for a cleaner and more consistent visual appearance